Pre-openings

Spark consultants offer strategic guidance and practical solutions to help new hotels in areas such as branding, commercial setup, sales and marketing planning, and commercial structure and procedures. Their expertise and insights aim to position the hotel on the market, drive business success, and maximize profitability.

Our solutions include:

  1. Branding – brand identity
  2. Hotel sales, marketing, opening pricing set-up (positioning, client profile, corporate accounts plan, groups and event clients plan, market segmentation, inventory, rate codes, systems, procedures)
  3. Digital marketing and online presence (website, SEO, add words)
  4. Sales and marketing action plan for the first year
  5. Commercial department structure and procedures; hiring and training the employees
  6. Set-up of the first year budget