About us

”Spark“ = energy, innovation, and creativity

Hospitality is all about sparking joy and creating memorable experiences for guests. We wanted our name to reflect our passion for hospitality and our commitment to providing exceptional service that sparks delight and leaves a lasting impression.

In addition, the word “spark” connotes energy, innovation, and creativity, which are all values that we hold dear. We believe that a spark can ignite a flame, and that our commitment to innovation and creativity will help us stand out in the competitive hospitality market.

Corporate culture

Our Vision

To spark energy, innovation, and creativity into business strategies.

Our Mission

To be the trusted partner in the hospitality industry by providing deep market knowledge with focused commercial expertise, tailored solutions and best practices that deliver top returns to its owners on a consistent basis, while ensuring excellent service.

Our Values

Results-driven

Our goal is to achieve the financial success of our clients. We are setting clear goals and expectations for performance, and we are accountable for the results.

Collaboration

We are ONE TEAM! We encourage collaboration at all levels: business owners, management teams and employees by fostering a productive, supportive, and inclusive work environment.

Innovation

We value creativity, flexibility, and innovation, promoting the exploration of new ideas and approaches targeting success.

Integrity

We place a high priority on integrity, on ethical and responsible behavior, promoting transparency, and social responsibility in all business deals.

Learning-oriented

We bring knowledge to our business and our partners, by fostering a growth mindset and a commitment to continuous learning and development. We are constantly seeking new opportunities to expand our skills and knowledge.

Customer-focused

We prioritize the needs and preferences of our clients by delivering exceptional customer service and personalized solutions.

Our Story

The development of the hospitality industry has become increasingly obvious recently due to major investments on the Romanian market and beyond. Nevertheless, talent and expertise do not keep pace with these investments. Therefore, Spark Hospitality brings to all hotel owners the opportunity to use the knowledge and experience of commercial specialists. We are at the service of business development and education, to support the growth of profitability, but also of the quality of hotel services.

Because hospitality implies a complex management of all component resources – operational, commercial, financial, and human resources, we bring experts to support us and above all to support our clients’ initiative towards success, in each area of interest.

What motivates us:

The success and performance that can be achieved together with each individual hotel: market share, RevPar, total revenue, profit, branding, reputation
The willingness to share our experience and implement successful strategies
The passion for commercial consulting in hospitality
The interest from industry experts to join Spark Hospitality

Why us?

We come forward with an accumulated experience of the founding partners of over four decades in hospitality, operating in the largest hotel brands in the world, but also in independent hotels.
We offer commercial consulting based on extensive experience in the local market.
We focus on what we know best: revenue management and related areas of influence – sales, marketing, financial analysis.
We bring the opportunity for every hotel owner to access the commercial specialist they need.

Our Team

With over 40 years of combined experience in the largest hotel brands in the world, operating both locally and internationally, the founders of Spark Hospitality bring together the love for hospitality, extensive expertise in commercial consulting, and keen attention to performance indicators that transform a hotel into a successful business.

They brought together under the same umbrella a team of senior consultants with proven expertise in their fields within the hospitality industry, who worked both in independent hotels, as well as in reputed hotel chains such as Hilton, InterContinental, Ramada, Howard Johnson. Due to a diverse professional background, each member of our team brings qualified expertise to various areas of hospitality: revenue management, sales and marketing, finance, reservations.